The Jungle is Neutral 17: The Tricky Cigarette Advertising Game
You know those big displays in stores full of every cigarette brand there is? These racks are called cigarette pusher displays and they're crucial components of tobacco marketing. But have you ever wondered that selling cigarettes is a dangerous game. This amazing topic we will dive deeper into it
You may be surprised to know that cigarette companies spend billions on making sure that their cigarettes look appealing when you walk into a store. After all, those bright cigarette pusher racks are meant to sucker you into buying their brand of cigarettes but that is a debate for another day.
And while tobacco manufacturers definitely do alright for themselves selling cigs, they pay big bucks to earn square footage like this on those racks. They cut offers with vendors who pay huge amounts of money to have their racks on prominent display in stores. This is just exactly how eager these firms are for you to choose their cigarettes amongst all the various other brand names.
Ever wonder, then how these racks of cigarette pusher congratulated to appear in stores around the country? The secret sauce, however, is a well oiled distribution network that exists behind the scenes and ensures these racks are plump. Manufacturers who built the racks, workers that fill them with cigarettes and drivers to deliver paper back displays from store to stororelease.
In more modern times, the discussion often revolves around a call for an outright ban on tobacco advertising. This push is based on the premise that smoking kills and those dead smokers are said to be much bothered by witnessing young people just starting out as cigarette consumers with their giddy purchases. But the trouble is, this matter encapsulates large financial stakes.
While on the face of it, these cigarette pusher racks may seem minor players in comparison with the general marketing sleaziness that is widespread among tobacco companies to influence customers towards their product. By understanding a little of the machinations going on behind these big companies, we are arming ourselves to choose - do I really want to smoke? Always a good reminder that to put our health first and make wise choices.
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